Landing Page Optimization Workshop: Day Two
Dion Jones, director of online marketing for Richter7, center, reviews a landing page with Boris Grinkot, analyst, MarketingExperiments
The test is over, the scores are in, and I'm happy to say that the vast majority of the students at our two-day workshop passed the Landing Page Optimization professional certification exam today. We certainly hope that we met our goal: Help marketers improve their landing pages and give them something substantial to take back to their respective businesses.
Thanks to everyone who made our event a success. Here are a few more pix from the sessions:
The LPO workshop students get ready for their 74-question test
Workshop instructor Dr. Flint McGlaughlin, left, director of MECLABS Group, confers with Bob Kemper, director of sciences, MarketingExperiments
More students prepare for class
Aaron Rosenthal, left, director of channels research at MarketingExperiments, advises Jon Kontoleon, manager of B2B PPC campaigns at Netgainz.com
Rob Reynard, senior analyst, MarketingExperiments, left, and Tony Valcarcel, marketing optimization manager, MarketingExperiments, help Lisa Coleman of InterMedia
Dr. Flint McGlaughlin, left, listens to Jean Christenson, Circules product manager at CDS Global
Gina Townsend, senior analyst at MarketingExperiments, left, looks at a landing page with Neal Jenks, manager of creative for Prosper, Inc.
